{"id":9152,"date":"2024-03-10T16:53:35","date_gmt":"2024-03-10T16:53:35","guid":{"rendered":"https:\/\/architsingh.com\/webioticnew\/?p=9152"},"modified":"2024-04-09T05:34:27","modified_gmt":"2024-04-09T05:34:27","slug":"how-to-market-an-app-after-its-published-on-the-app-store","status":"publish","type":"post","link":"https:\/\/architsingh.com\/webioticnew\/how-to-market-an-app-after-its-published-on-the-app-store\/","title":{"rendered":"How to Market an App After It\u2019s Published on the App Store"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;post_header&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; width=&#8221;70%&#8221; custom_padding=&#8221;||||false|false&#8221; hover_enabled=&#8221;0&#8243; global_module=&#8221;5435&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_id=&#8221;date_text&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Updated<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_post_title title=&#8221;off&#8221; author=&#8221;off&#8221; date_format=&#8221;M j Y&#8221; categories=&#8221;off&#8221; comments=&#8221;off&#8221; featured_image=&#8221;off&#8221; admin_label=&#8221;Post Date&#8221; module_class=&#8221;post-date&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; meta_font=&#8221;Nexa Bold||||||||&#8221; meta_text_align=&#8221;center&#8221; meta_text_color=&#8221;#000000&#8243; meta_font_size=&#8221;48px&#8221; meta_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][et_pb_text module_class=&#8221;timer_d&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Helvetica||||||||&#8221; text_text_color=&#8221;#2ea0d2&#8243; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p class=\"reading-time\"><span class=\"span-reading-time rt-reading-time\"><span class=\"rt-label rt-prefix\"><\/span> <span class=\"rt-time\"> 10<\/span> <span class=\"rt-label rt-postfix\">min read<\/span><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; 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global_module=&#8221;5436&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_title title=&#8221;off&#8221; meta=&#8221;off&#8221; admin_label=&#8221;Feature Image&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Nexa Bold|700|||||||&#8221; title_text_align=&#8221;left&#8221; title_text_color=&#8221;#000000&#8243; title_font_size=&#8221;48px&#8221; title_line_height=&#8221;1.2em&#8221; meta_font=&#8221;Nexa Regular||||||||&#8221; meta_text_align=&#8221;left&#8221; meta_text_color=&#8221;#2ea0d2&#8243; meta_font_size=&#8221;15px&#8221; meta_line_height=&#8221;1.6em&#8221; title_font_size_tablet=&#8221;42px&#8221; title_font_size_phone=&#8221;36px&#8221; title_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_3,1_3&#8243; module_class=&#8221;blog-cnt-row&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;1280px&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Helvetica||||||||&#8221; text_text_color=&#8221;#26282d&#8221; text_font_size=&#8221;18px&#8221; text_letter_spacing=&#8221;0.03em&#8221; text_line_height=&#8221;1.8em&#8221; header_2_font=&#8221;Helvetica Bold||||||||&#8221; header_2_text_color=&#8221;#26282d&#8221; header_2_font_size=&#8221;50px&#8221; header_2_line_height=&#8221;54px&#8221; header_3_font=&#8221;Nexa Bold||||||||&#8221; header_3_text_color=&#8221;#26282d&#8221; header_3_font_size=&#8221;24px&#8221; header_4_font=&#8221;Nexa Bold||||||||&#8221; header_4_text_color=&#8221;#26282d&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">You might think that it&#8217;s time to celebrate once your app <\/span><a href=\"https:\/\/architsingh.com\/webioticnew\/list-of-mobile-app-distribution-platforms\/\"><span style=\"font-weight: 400;\">launches on the app store<\/span><\/a><span style=\"font-weight: 400;\">, but unfortunately, launching an app needs to be followed up by more hard work.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With millions of apps for users to choose from, marketing your app the right way is more important now than it has ever been in the past.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Apps are available for <\/span><i><span style=\"font-weight: 400;\">everything<\/span><\/i><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/architsingh.com\/webioticnew\/a-guide-to-mobile-banking-app-development\/\"><span style=\"font-weight: 400;\">There are apps for finance<\/span><\/a><span style=\"font-weight: 400;\">, apps for games, apps for cooking, and the list just goes on.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"How to Market a Mobile App\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/OKqpyHdYiis?start=4&#038;feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">So, as someone who has launched an app, you should pat yourself on the back for making it this far!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just know that you should also gear up to keep working hard so people know your app exists and want to use it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This article will explore the top ways to market your app so you have a chance of creating new users and becoming a success.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9163 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-iso2-webiotic-800x421.jpg\" alt=\"\" width=\"800\" height=\"421\" \/><\/span><\/p>\n<h4><span style=\"font-weight: 400;\">Table of Contents<\/span><\/h4>\n<ol>\n<li><a href=\"#chapter1\"><span style=\"font-weight: 400;\"> Why Lifecycle Marketing is Essential for Apps<\/span><\/a><\/li>\n<li><a href=\"#acquisition\"><span style=\"font-weight: 400;\"> About Acquisition<\/span><\/a><\/li>\n<li><a href=\"#onboarding\"><span style=\"font-weight: 400;\"> Thoughts About Onboarding<\/span><\/a><\/li>\n<li><a href=\"#feedback\"><span style=\"font-weight: 400;\"> Leveraging User Feedback<\/span><\/a><\/li>\n<li><a href=\"#retention\"><span style=\"font-weight: 400;\"> How to Create Better Retention<\/span><\/a><\/li>\n<li><a href=\"#chapter2\"><span style=\"font-weight: 400;\"> Traditional Online Methods of Marketing Your App<\/span><\/a><\/li>\n<li><a href=\"#website\"><span style=\"font-weight: 400;\"> Your Website<\/span><\/a><\/li>\n<li><a href=\"#social-media\"><span style=\"font-weight: 400;\"> On Social Media<\/span><\/a><\/li>\n<li><a href=\"#influencer\"><span style=\"font-weight: 400;\"> Collaborating with Micro-Influencers<\/span><\/a><\/li>\n<li><a href=\"#chapter3\"><span style=\"font-weight: 400;\"> Other Methods of Marketing an App After Launch<\/span><\/a><\/li>\n<li><a href=\"#talk\"><span style=\"font-weight: 400;\"> Talk to People Around You<\/span><\/a><\/li>\n<li><a href=\"#traditional-methods\"><span style=\"font-weight: 400;\"> Consider Traditional Marketing<\/span><\/a><\/li>\n<\/ol>\n<h2 id=\"chapter1\"><span style=\"font-weight: 400;\">Chapter #1: Why Lifecycle Marketing is Essential for Apps<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">With so many apps to compete against, you need a marketing approach that makes you stand out.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Part of the process involves being aware of all stages of the typical user&#8217;s journey.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is lifecycle marketing, and it works well for anyone who releases an app.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9162 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-users-webiotic-800x450.jpg\" alt=\"\" width=\"800\" height=\"450\" \/><\/span><\/p>\n<p><a href=\"https:\/\/architsingh.com\/webioticnew\/how-to-get-your-app-noticed-with-a-winning-marketing-strategy\/\"><span style=\"font-weight: 400;\">This marketing solution<\/span><\/a><span style=\"font-weight: 400;\"> considers acquisition, onboarding, engagement, and retention as different stages in the lifecycle of an app.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The basic idea is that you constantly create new interest in your app.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you do this in successful ways, the right audience will be more interested in downloading what you have to offer.<\/span><\/p>\n<h3 id=\"acquisition\"><span style=\"font-weight: 400;\">1.1 About Acquisition<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The most essential part of marketing an app is making others aware of it and what it does. In addition, you have to show that your app has some sort of value.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you do this at the right moments, it\u2019s more likely that new users will decide to download your app and give it a fair shot.<\/span><\/p>\n<p><a href=\"https:\/\/architsingh.com\/webioticnew\/google-play-app-store-optimization-guide-aso\/\"><span style=\"font-weight: 400;\">This involves optimizing your presence on the app store<\/span><\/a><span style=\"font-weight: 400;\">, so the most eyes are on it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9164 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-iso3-webiotic-800x800.jpg\" alt=\"\" width=\"800\" height=\"800\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are several ways to do this, including:<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Updating your listing regularly \u2013 Once every two or three months, update your app listing with any new features or changes you&#8217;ve made. For example, add screenshots, update the title, and consider what keywords to highlight.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/architsingh.com\/webioticnew\/how-do-you-research-a-mobile-app-in-10-steps\/\"><span style=\"font-weight: 400;\">Research appropriate keywords<\/span><\/a><span style=\"font-weight: 400;\"> \u2013 Knowing what keywords are being searched for on the app store gives you a chance of using them yourself.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ask for reviews \u2013 Simple recognition can be used to bring in new users and cause old ones to redownload.\u00a0\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consider global appeal \u2013 Translate and localize the metadata in your app so people everywhere know what you are offering. This can give you better traffic and rankings for a higher chance of success.<\/span><\/li>\n<\/ul>\n<p class=\"has-background\" style=\"background-color: #d2eeff;\"><strong>PRO TIP:<\/strong><br \/><span style=\"font-weight: 400;\">When you consider other acquisition solutions you use, make sure you think about adding your app to the process. For instance, you could add a page on your website that focuses solely on the app.<\/span><\/p>\n<h3 id=\"onboarding\"><span style=\"font-weight: 400;\">1.2 Thoughts About Onboarding<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Many people download an app and then forget it exists.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, most people have 40 apps on their mobile devices but<\/span><a href=\"https:\/\/www.simform.com\/the-state-of-mobile-app-usage\/\"><span style=\"font-weight: 400;\"> spend almost 90% of their time<\/span><\/a><span style=\"font-weight: 400;\"> on less than 20 of them.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You want people to open and use your app regularly, so ensure the onboarding process facilitates that goal. There are several ways to do this.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Build an in-app tutorial that shows new users how to do various things so they don&#8217;t give up due to confusion or difficulty.<\/span><\/li>\n<li aria-level=\"1\"><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9161 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-iso1-webiotic-800x670.jpg\" alt=\"\" width=\"800\" height=\"670\" \/><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/architsingh.com\/webioticnew\/guidelines-on-how-to-make-a-great-mobile-app-screen-design\/\"><span style=\"font-weight: 400;\">Create intriguing screens<\/span><\/a><span style=\"font-weight: 400;\"> before someone logs in that describe your benefits. Explain why your app is so valuable and fun for someone trying it.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consider sending out welcome emails once someone makes an account. Give them a day or two to get comfortable with your app and then email them with info about your company, what you offer, and how the app can be used.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This is also a great way to get info on how people use your app since this might change your marketing methods.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember, adjustments are essential to great marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Audience segmentation is also helpful \u2013 it shows you what people expect and want from your app so you can focus on those things during the onboarding process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9167 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-budget-webiotic-800x581.jpg\" alt=\"\" width=\"800\" height=\"581\" \/><\/span><\/p>\n<h3 id=\"feedback\"><span style=\"font-weight: 400;\">1.3 Leveraging User Feedback<\/span><\/h3>\n<p>User feedback is an invaluable resource for improving your app and enhancing user engagement.<\/p>\n<p>When you track how people use your app, you gain insights into their preferences and pain points.<\/p>\n<p>Encourage users to give feedback within the app, whether through ratings, reviews, or direct messages.<\/p>\n<p>Use this feedback to inform your app&#8217;s development and marketing strategies.<\/p>\n<p>Addressing user concerns and implementing requested features demonstrates your commitment to enhancing the user experience, increasing engagement, and retaining users.<\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9157 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-engagement-webiotic-800x389.jpg\" alt=\"\" width=\"800\" height=\"389\" \/><\/span><\/p>\n<h3 id=\"retention\"><span style=\"font-weight: 400;\">1.4 How to Create Better Retention<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The truth is, if your <\/span><a href=\"https:\/\/architsingh.com\/webioticnew\/top-5-benefits-of-native-mobile-app-development\/\"><span style=\"font-weight: 400;\">mobile app<\/span><\/a><span style=\"font-weight: 400;\"> never updates, people might get bored with it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That&#8217;s why you want to pay attention to those who use it week after week and those who stop logging in after a while.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So how do you track the users and what they&#8217;re doing so you can make needed changes?<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9160 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-app-usage-webiotic-800x356.jpg\" alt=\"\" width=\"800\" height=\"356\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Photo Credit: <\/span><a href=\"https:\/\/www.thinkwithgoogle.com\/marketing-strategies\/app-and-mobile\/mobile-app-marketing-insights\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">thinkwithgoogle.com<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">You have several options.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Implement a tracking tool in the app that shows you what people are doing. For example, if people tend to bail after working with a specific feature, that might mean it needs some changes made to it.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consider adding messages that remind users of new ways to use the app. For instance, if someone uses a particular feature that works with another part of the app, make sure you give them that information.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00a0Keep working to create better visibility for your mobile app \u2013 just seeing the app is still around might get people to use it more regularly. <\/span><a href=\"https:\/\/architsingh.com\/webioticnew\/how-to-make-my-website-mobile-responsive\/\"><span style=\"font-weight: 400;\">Banners on websites<\/span><\/a><span style=\"font-weight: 400;\">, social media posts, and blog posts can all work.<\/span><\/li>\n<\/ul>\n<p class=\"has-background\" style=\"background-color: #d2eeff;\"><strong>PRO TIP:<\/strong><br \/><span style=\"font-weight: 400;\">Experiment with different methods and see what happens. Then, use your knowledge to improve your marketing to bring in additional users and ensure they continue using the app.<\/span><\/p>\n<h2 id=\"chapter2\"><span style=\"font-weight: 400;\">Chapter #2: Traditional Online Methods of Marketing Your App<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Your app is online, which means you should also be <\/span><a href=\"https:\/\/architsingh.com\/webioticnew\/innovative-mobile-app-marketing-techniques-for-2021\/\"><span style=\"font-weight: 400;\">marketing it online<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With that said, there are many options for marketing today which can make it challenging to know where to put your focus.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Below we&#8217;ll share a few of the best places to market your app after its online launch. Try a few and see what results you get before giving something else a chance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9165 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-iso5-webiotic-800x598.jpg\" alt=\"\" width=\"800\" height=\"598\" \/><\/span><\/p>\n<h3><span style=\"font-weight: 400;\">2.1 Your Website<\/span><\/h3>\n<p><a href=\"https:\/\/architsingh.com\/webioticnew\/how-to-create-a-mobile-app-for-your-website\/\"><span style=\"font-weight: 400;\">Every mobile app<\/span><\/a><span style=\"font-weight: 400;\"> should have a website associated with it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People want to see that it&#8217;s provided by a real person or company and that you&#8217;ve truly invested in it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For large companies, the app should be featured in a highlighted area on the site, not a header or footer. Its presence should be seen no matter where someone clicks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9158 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-search-webiotic-800x197.jpg\" alt=\"\" width=\"800\" height=\"197\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Photo Credit: <\/span><a href=\"https:\/\/www.thinkwithgoogle.com\/marketing-strategies\/app-and-mobile\/mobile-app-marketing-insights\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">thinkwithgoogle.com<\/span><\/a><\/p>\n<h3 id=\"social-media\"><span style=\"font-weight: 400;\">2.2 On Social Media<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Another place to market your app is on social media.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Both organic and paid searches are excellent ways to get your app in front of potential users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Organic marketing relies on having a presence on sites like Twitter, Instagram, Facebook, and others. Create accounts, follow appropriate people in your industry, and make valuable posts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9155 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-channels-webiotic-800x578.jpg\" alt=\"\" width=\"800\" height=\"578\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Paid social media marketing is also a helpful option. It makes it more likely people will find out about your app and <\/span><a href=\"https:\/\/architsingh.com\/webioticnew\/top-mobile-app-trends\/\"><span style=\"font-weight: 400;\">choose to download it<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s up to you to decide whether to focus on solely organic, solely paid, or a combination of the two. Generally, the last option works best.<\/span><\/p>\n<h3 id=\"influencer\"><span style=\"font-weight: 400;\">2.3 Collaborating with Micro-Influencers<\/span><\/h3>\n<p><a href=\"https:\/\/architsingh.com\/webioticnew\/benefits-of-mobile-app-influencer-marketing\/\">Influencer marketing<\/a> doesn&#8217;t always require partnering with celebrities or individuals with massive followings.<\/p>\n<p>Consider collaborating with micro-influencers\u2014individuals who have a smaller but highly engaged audience within your app&#8217;s niche.<\/p>\n<p>Identify micro-influencers who align with your target audience and share an interest in your app&#8217;s category.<\/p>\n<p>These influencers often have a more authentic and relatable connection with their followers.<\/p>\n<p>By engaging micro-influencers, you can leverage their trust and influence to promote your app effectively to a niche audience that is more likely to convert into users.<\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9159 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-search-ads-webiotic-800x351.jpg\" alt=\"\" width=\"800\" height=\"351\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Photo Credit: <\/span><a href=\"https:\/\/www.thinkwithgoogle.com\/marketing-strategies\/app-and-mobile\/mobile-app-marketing-insights\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">thinkwithgoogle.com<\/span><\/a><\/p>\n<h2 id=\"chapter3\"><span style=\"font-weight: 400;\">Chapter #3: Other Methods of Marketing an App After Launch<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Marketing your app online is a good start, and it can undoubtedly catapult you to success. But that doesn&#8217;t mean you should ignore other options.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you have the means to share what your app can do and <\/span><a href=\"https:\/\/architsingh.com\/webioticnew\/a-definitive-guide-to-mobile-app-stats-and-user-behavior\/\"><span style=\"font-weight: 400;\">create new users<\/span><\/a><span style=\"font-weight: 400;\">, why not go for it?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The next part of this article will delve into ways to market that aren&#8217;t as conventional and don&#8217;t take place online.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9168 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-iso4-webiotic-800x723.jpg\" alt=\"\" width=\"800\" height=\"723\" \/><\/span><\/p>\n<h3 id=\"talk\"><span style=\"font-weight: 400;\">3.1 Talk to People Around You<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Everyone has family, friends, and others who we spend time with. If you haven&#8217;t told them about your app, why not?<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Think about the people close to you that would be the ideal user of your app and then approach them about it. Most of them will be glad to check out what you made.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sure, this might seem small, but it can add up. If every person tells a few more and those people do the same, the numbers really start to add up.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9156 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-top-tools-webiotic-800x336.jpg\" alt=\"\" width=\"800\" height=\"336\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Photo Credit: <\/span><a href=\"https:\/\/www.dotcominfoway.com\/blog\/top-10-mobile-app-marketing-tools\/#gref\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">dotcominfoway.com<\/span><\/a><\/p>\n<h3 id=\"traditional-methods\"><span style=\"font-weight: 400;\">3.2 Consider Traditional Marketing<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Take a minute to think of how you&#8217;d market a non-app. Are there other promotion techniques you can think of?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Maybe you want to have ads on streaming clips online. On the other hand, perhaps you own a store and want to promote your app through old-fashioned signs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Marketing an app can take all sorts of forms, so don&#8217;t be shy about getting creative. Add some kind of incentive for downloading, and even unusual methods might work for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9154 alignnone size-medium\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-marketing-plan-webiotic-800x546.jpg\" alt=\"\" width=\"800\" height=\"546\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Photo Credit: <\/span><a href=\"https:\/\/www.smartinsights.com\/mobile-marketing\/app-marketing\/app-marketing-launch-plan\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">smartinsights.com<\/span><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">Final Thoughts<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There are tons of ways to market an app after launch, and it can take time to find what works for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After all, every app is unique, and your audience might want something specific you still need to discover.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No matter what marketing solutions you choose, you have to know your app inside and out. You should know who will use it and <\/span><a href=\"https:\/\/architsingh.com\/webioticnew\/how-to-write-a-business-plan-for-a-mobile-app\/\"><span style=\"font-weight: 400;\">what your business model is<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consider our<\/span><a href=\"https:\/\/architsingh.com\/webioticnew\/simple-starter\/\"><span style=\"font-weight: 400;\"> Simple Starter<\/span><\/a><span style=\"font-weight: 400;\"> package as a way to determine the answers to all of these questions. Get a technical write-up of your app, thorough market and user research, and wireframes to move forward with.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><b>Which app marketing method has worked best for you in the past? Which one hasn&#8217;t been as successful as you hoped it would be?<\/b><\/p>\n<p>[\/et_pb_text][et_pb_comments _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; form_field_background_color=&#8221;#FFFFFF&#8221; form_field_focus_background_color=&#8221;#FFFFFF&#8221; header_font=&#8221;Helvetica||||||||&#8221; header_text_align=&#8221;left&#8221; title_font=&#8221;Helvetica|700|||||||&#8221; title_text_align=&#8221;left&#8221; title_text_color=&#8221;#2ea0d2&#8243; title_font_size=&#8221;25px&#8221; title_line_height=&#8221;1.2em&#8221; meta_font=&#8221;Helvetica||||||||&#8221; meta_text_color=&#8221;#000000&#8243; body_font=&#8221;Helvetica||||||||&#8221; body_text_align=&#8221;left&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;1.6em&#8221; form_field_font=&#8221;Helvetica||||||||&#8221; form_field_text_align=&#8221;left&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#2ea0d2&#8243; button_bg_color=&#8221;#FFFFFF&#8221; button_border_color=&#8221;#2ea0d2&#8243; 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_module_preset=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; position_origin_f=&#8221;top_right&#8221; vertical_offset=&#8221;40px&#8221; text_orientation=&#8221;center&#8221; height=&#8221;100vh&#8221; custom_padding=&#8221;||||false|false&#8221; link_option_url=&#8221;https:\/\/architsingh.com\/webioticnew\/calendar\/&#8221; global_module=&#8221;5437&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"header-sticky-post\"><!-- [et_pb_line_break_holder] -->  <img decoding=\"async\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/vesko.png\" \/> <span class=\"author_name\">Vesko<\/span><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><img loading=\"lazy\" decoding=\"async\" width=\"874\" height=\"722\" class=\"wp-image-6141 aligncenter size-full\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/grey_calender_002-1.png\" alt=\"\"  \/>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;fixed-image&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;4&#8243; custom_margin=&#8221;-30px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_module=&#8221;6228&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/newsletter_bg.png&#8221; title_text=&#8221;newsletter_bg&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; position_origin_a=&#8221;center_left&#8221; z_index=&#8221;3&#8243; width=&#8221;100%&#8221; max_width=&#8221;35%&#8221; custom_css_main_element=&#8221;position: absolute;||width: 100%;||height: 100%;||top: 50%;||left: 0;||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;form-section&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(255,255,255,0)&#8221; background_enable_image=&#8221;off&#8221; background_size=&#8221;contain&#8221; background_position=&#8221;center_left&#8221; z_index=&#8221;5&#8243; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;0px||||false|false&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_image_phone=&#8221;off&#8221; global_module=&#8221;6229&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; scroll_scaling=&#8221;0|50|50|100|70|100|85%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/heart.png&#8221; title_text=&#8221;heart&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text admin_label=&#8221;Your inbox wants some love.&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Nexa Regular||||||||&#8221; text_text_color=&#8221;#010101&#8243; text_font_size=&#8221;48px&#8221; text_orientation=&#8221;center&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;28px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Your inbox <strong>wants some love.<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;on|off|off&#8221; module_id=&#8221;email-optin&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(255,255,255,0.77)&#8221; width=&#8221;70%&#8221; custom_padding=&#8221;41px|60px|41px|60px|true|true&#8221; border_radii=&#8221;on|5px|5px|5px|5px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_horizontal=&#8221;2px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Stay informed with Webiotic latest&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Journal||||||||&#8221; text_text_color=&#8221;#2fa2d5&#8243; text_font_size=&#8221;45px&#8221; text_line_height=&#8221;1.3em&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;25px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; custom_css_before=&#8221;    width: 64px;||    height: 64px;||    background: url(https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/C-C_01A.png) no-repeat;||    background-size: 100%;||    content: %22%22;||    position: absolute;||    top: -66px;||    right: -86px;&#8221; global_colors_info=&#8221;{}&#8221;]Stay informed with Webiotic latest[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f9395-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"9395\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/webioticnew\/wp-json\/wp\/v2\/posts\/9152#wpcf7-f9395-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"9395\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.0.6\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f9395-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/div>\n<div class=\"row cus_dis\">\n\t<div class=\"col-md-5 padding-right\">\n\t\t<div class=\"form-group\">\n\t\t\t<p><label for=\"exampleInputEmail1\"><\/label><br \/>\n<!--input class=\"form-control\" type=\"text\" name=\"FNAME\" placeholder=\"First, introduce yourself\"--><span class=\"wpcf7-form-control-wrap\" data-name=\"FNAME\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text form-control\" aria-invalid=\"false\" placeholder=\"First, introduce yourself\" value=\"\" type=\"text\" name=\"FNAME\" \/><\/span><small id=\"emailHelp\" class=\"form-text text-muted\">No need for formalities (just your name)<\/small>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"col-md-5 padding-right\">\n\t\t<div class=\"form-group\">\n\t\t\t<p><label for=\"exampleInputEmail1\"><\/label><br \/>\n<!--input class=\"form-control\" type=\"email\" name=\"EMAIL\" placeholder=\"Email Address\" required--><span class=\"wpcf7-form-control-wrap\" data-name=\"EMAIL\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email Address\" value=\"\" type=\"email\" name=\"EMAIL\" \/><\/span><small id=\"emailHelp\" class=\"form-text text-muted\">Ok, some need for formalities <\/small>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"col-md-2\" style=\"text-align: center;\">\n\t\t<p>(ohh, Intrigued!)\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"col-md-12\" style=\" width:100%;\">\n\t\t<div class=\"form-group text-right\" style=\"display: block;\">\n\t\t\t<p><input class=\"btn btn-info\" type=\"submit\" value=\"join the list\" style=\"cursor: pointer;\" \/>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<style>.wpcf7-response-output {\n font-family: 'Nexa Regular',Helvetica,Arial,Lucida,sans-serif;\n font-size: 20px;\n font-weight: 700;\n}\n\t<\/style>\n<\/div><input type='hidden' class='wpcf7-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|off|off&#8221; module_id=&#8221;next-step-section&#8221; module_class=&#8221;calendar-sections&#8221; _builder_version=&#8221;4.11.3&#8243; _module_preset=&#8221;default&#8221; background_enable_image=&#8221;off&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;20px||||false|false&#8221; global_module=&#8221;3218&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;Featured Clients&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Nexa Regular||||||||&#8221; text_text_color=&#8221;#1e78cc&#8221; text_font_size=&#8221;18px&#8221; header_2_font=&#8221;Nexa Regular||||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;40px&#8221; text_orientation=&#8221;center&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"margin-bottom: 0;\">Featured Clients<\/h2>\n<p><a style=\"color: #1e78cc;\" href=\"\/clients\/\">View all &gt;<\/a>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; make_equal=&#8221;on&#8221; disabled_on=&#8221;on|off|off&#8221; module_class=&#8221;featured-images&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;50%&#8221; width_tablet=&#8221;60%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; border_width_right=&#8221;1px&#8221; border_color_right=&#8221;#e8e8e8&#8243; border_width_right_tablet=&#8221;&#8221; border_width_right_phone=&#8221;0px&#8221; border_width_right_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/trump.png&#8221; title_text=&#8221;trump&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|20px|||false|false&#8221; border_width_right_tablet=&#8221;&#8221; border_width_right_phone=&#8221;0px&#8221; border_width_right_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/labellamafia.png&#8221; title_text=&#8221;labellamafia&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; border_width_left=&#8221;1px&#8221; border_color_left=&#8221;#e8e8e8&#8243; border_width_left_tablet=&#8221;&#8221; border_width_left_phone=&#8221;0px&#8221; border_width_left_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/star-new.png&#8221; title_text=&#8221;star-new&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|||20px|false|false&#8221; border_width_left_tablet=&#8221;&#8221; border_width_left_phone=&#8221;0px&#8221; border_width_left_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|on|off&#8221; module_class=&#8221;featured-images-amp&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/New-Project.png&#8221; title_text=&#8221;New Project&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; width=&#8221;90%&#8221; max_width=&#8221;1920px&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;50px||||false|false&#8221; border_color_top=&#8221;#dddddd&#8221; border_color_bottom=&#8221;#eeeeee&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_divider color=&#8221;#eeeeee&#8221; divider_position=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;500px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||100px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text admin_label=&#8221;So, what&#8217;s the next step?&#8221; module_class=&#8221;why-its&#8221; _builder_version=&#8221;4.16&#8243; text_font=&#8221;Nexa Regular||||||||&#8221; text_text_color=&#8221;#333333&#8243; text_font_size=&#8221;56px&#8221; text_orientation=&#8221;center&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;28px&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>So, what&#8217;s the <strong>next step?<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;48%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;margin: auto;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;talk-content&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Nexa Regular||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;21px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;right&#8221; module_alignment=&#8221;left&#8221; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Talk with a real app developer<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY2NiJ9fQ==@&#8221; button_text=&#8221;Free 15 min consultation&#8221; button_alignment=&#8221;left&#8221; button_alignment_tablet=&#8221;center&#8221; button_alignment_phone=&#8221;&#8221; button_alignment_last_edited=&#8221;on|phone&#8221; module_class=&#8221;calendar-btn&#8221; _builder_version=&#8221;4.19.2&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;15px&#8221; button_text_color=&#8221;#2fa2d5&#8243; button_bg_color=&#8221;#ffffff&#8221; button_border_width=&#8221;1px&#8221; button_border_color=&#8221;#2fa2d5&#8243; button_border_radius=&#8221;10px&#8221; button_font=&#8221;Nexa Regular|700|||||||&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;15px|30px|15px|30px|true|true&#8221; button_text_color_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221; button_text_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover=&#8221;#ffffff&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#2fa2d5&#8243; button_bg_enable_color__hover=&#8221;on&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Updated<span class=\"span-reading-time rt-reading-time\"><span class=\"rt-label rt-prefix\"><\/span> <span class=\"rt-time\"> 10<\/span> <span class=\"rt-label rt-postfix\">min read<\/span><\/span>You might think that it&#8217;s time to celebrate once your app launches on the app store, but unfortunately, launching an app needs to be followed up by more hard work. With millions of apps for users to choose from, marketing your app the right way is more important now than it has [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":9153,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[19,23],"tags":[],"class_list":["post-9152","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-growth","category-strategy-planning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Market an App After It\u2019s Published on the App Store - Webiotic<\/title>\n<meta name=\"description\" content=\"This article will explore the top ways to market your app so you have a chance of creating new users and becoming a success.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/architsingh.com\/webioticnew\/how-to-market-an-app-after-its-published-on-the-app-store\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Market an App After It\u2019s Published on the App Store - Webiotic\" \/>\n<meta property=\"og:description\" content=\"This article will explore the top ways to market your app so you have a chance of creating new users and becoming a success.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/architsingh.com\/webioticnew\/how-to-market-an-app-after-its-published-on-the-app-store\/\" \/>\n<meta property=\"og:site_name\" content=\"Webiotic\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-10T16:53:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-09T05:34:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/how-to-market-an-app-after-launch-header-webiotic.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vesko\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vesko\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Market an App After It\u2019s Published on the App Store - 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