{"id":1964,"date":"2022-09-05T12:00:13","date_gmt":"2022-09-05T12:00:13","guid":{"rendered":"https:\/\/architsingh.com\/webioticnew\/?p=1964"},"modified":"2022-09-07T15:49:50","modified_gmt":"2022-09-07T15:49:50","slug":"building-an-app-for-iphone-and-android-should-you-do-it","status":"publish","type":"post","link":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/","title":{"rendered":"Building An App for iPhone and Android &#8211; Should You Do it?"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;post_header&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; custom_padding=&#8221;||||false|false&#8221; global_module=&#8221;5435&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_id=&#8221;date_text&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Updated<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_post_title title=&#8221;off&#8221; author=&#8221;off&#8221; date_format=&#8221;M j Y&#8221; categories=&#8221;off&#8221; comments=&#8221;off&#8221; featured_image=&#8221;off&#8221; admin_label=&#8221;Post Date&#8221; module_class=&#8221;post-date&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; meta_font=&#8221;Nexa Bold||||||||&#8221; meta_text_align=&#8221;center&#8221; meta_text_color=&#8221;#000000&#8243; meta_font_size=&#8221;48px&#8221; meta_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][et_pb_text module_class=&#8221;timer_d&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Helvetica||||||||&#8221; text_text_color=&#8221;#2ea0d2&#8243; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p class=\"reading-time\"><span class=\"span-reading-time rt-reading-time\"><span class=\"rt-label rt-prefix\"><\/span> <span class=\"rt-time\"> 10<\/span> <span class=\"rt-label rt-postfix\">min read<\/span><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_title meta=&#8221;off&#8221; featured_image=&#8221;off&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Nexa-Bold|800|||||||&#8221; title_text_align=&#8221;left&#8221; title_text_color=&#8221;#000000&#8243; title_font_size=&#8221;48px&#8221; title_line_height=&#8221;1.2em&#8221; meta_font=&#8221;Nexa Regular||||||||&#8221; meta_text_align=&#8221;left&#8221; meta_text_color=&#8221;#2ea0d2&#8243; meta_font_size=&#8221;15px&#8221; meta_line_height=&#8221;1.6em&#8221; title_font_size_tablet=&#8221;42px&#8221; title_font_size_phone=&#8221;36px&#8221; title_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;1280px&#8221; module_alignment=&#8221;center&#8221; global_module=&#8221;5436&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_title title=&#8221;off&#8221; meta=&#8221;off&#8221; admin_label=&#8221;Feature Image&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Nexa Bold|700|||||||&#8221; title_text_align=&#8221;left&#8221; title_text_color=&#8221;#000000&#8243; title_font_size=&#8221;48px&#8221; title_line_height=&#8221;1.2em&#8221; meta_font=&#8221;Nexa Regular||||||||&#8221; meta_text_align=&#8221;left&#8221; meta_text_color=&#8221;#2ea0d2&#8243; meta_font_size=&#8221;15px&#8221; meta_line_height=&#8221;1.6em&#8221; title_font_size_tablet=&#8221;42px&#8221; title_font_size_phone=&#8221;36px&#8221; title_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_3,1_3&#8243; module_class=&#8221;blog-cnt-row&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;1280px&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Helvetica||||||||&#8221; text_text_color=&#8221;#26282d&#8221; text_font_size=&#8221;18px&#8221; text_letter_spacing=&#8221;0.03em&#8221; text_line_height=&#8221;1.8em&#8221; header_2_font=&#8221;Helvetica Bold||||||||&#8221; header_2_text_color=&#8221;#26282d&#8221; header_2_font_size=&#8221;50px&#8221; header_2_line_height=&#8221;54px&#8221; header_3_font=&#8221;Nexa Bold||||||||&#8221; header_3_text_color=&#8221;#26282d&#8221; header_3_font_size=&#8221;24px&#8221; header_4_font=&#8221;Nexa Bold||||||||&#8221; header_4_text_color=&#8221;#26282d&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>One of the biggest decisions you&#8217;ll make when getting ready to create a new mobile app is: &#8220;Should I build for Android or iPhone? Or both??&#8221;<\/p>\n<p>While it may seem obvious that entering both markets can expose your app to a greater audience, you should know that building for both iPhone and Android will take longer, and ultimately, cost you more money.<\/p>\n<p>So is it worth it?<\/p>\n<p>Or should you pick one over the other?<\/p>\n<p>In this article, we&#8217;ll highlight what you need to know about building an app for iPhone and Android so you can make the right decision for your project.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/qNbKh6rW6a8\" width=\"500\" height=\"281\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>In this guide, I\u2019m going to cover why you may want to consider developing your mobile app for both iOS and Android, what you have to gain, and what you have to lose.<\/p>\n<h2><strong>Chapter #1: Weighing the Pros and Cons<\/strong><\/h2>\n<p>I want to start by reviewing the pros and cons of developing your app for both iPhone and Android.<\/p>\n<p>It\u2019s a tough decision whether or not to focus on one platform, or to go all in by developing your app for cross-platform use.<\/p>\n<p>Let\u2019s take a look.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-1967\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android-1024x706-1.jpg\" alt=\"Building An App for iPhone and Android\" \/><\/p>\n<p>&nbsp;<\/p><figcaption>Building An App for iPhone and Android<\/figcaption><\/figure>\n<h3><strong>Pros<\/strong><\/h3>\n<p>There are plenty of beneficial reasons to release your app on both Apple and Android stores, but let\u2019s focus on the major ones.<\/p>\n<h4><strong>1.1 Apple Users<\/strong><\/h4>\n<p>Apple users, who are much more prevalent in Europe and the Americas, are much more likely to spend money on an app.<\/p>\n<p>While Android is cheaper to develop for and has more app downloads on average, Android users don\u2019t spend nearly as much on apps as Apple users.<\/p>\n<p>According to <a href=\"https:\/\/www.statista.com\/chart\/14590\/app-downloads-and-consumer-spend-by-platform\/\" target=\"_blank\" rel=\"noreferrer noopener\">Statista<\/a>, while Android users downloaded about 70% of all apps in 2017, 66% of all purchases were made by Apple users.<\/p>\n<p>That\u2019s a stat you just can\u2019t ignore.<\/p>\n<p>It\u2019s saying that while your app will reach a wider audience on Android, the app will make more money on iOS.<\/p>\n<p>Deploying your app in both markets is an easy way to make your app successful and get the best of both worlds\u2014more users <em>and<\/em> more users who make purchases.<\/p>\n<h4>\u00a0<\/h4>\n<h4><strong>1.2 Larger Market<\/strong><\/h4>\n<p>It makes sense that releasing your app for both platforms will increase your exposure.<\/p>\n<p>Both Android and iPhone users will have the opportunity to download your app, which of course will lead to increased revenue through <a href=\"https:\/\/developer.apple.com\/in-app-purchase\/\" target=\"_blank\" rel=\"noreferrer noopener\">in-app payments<\/a>, subscriptions, or whatever your revenue model is.<\/p>\n<p>The more people using your app, the better, right?<\/p>\n<h3><strong>Cons<\/strong><\/h3>\n<p>While these cons probably won\u2019t affect your development process too much, you should be prepared for the extra costs as well as different development processes they involve.<\/p>\n<h4><strong>2.1 Development Costs<\/strong><\/h4>\n<p>Android is, by far, the cheapest option when it comes to developing an app.<\/p>\n<p>Since the <a href=\"https:\/\/medium.com\/@rinu.gour123\/introduction-to-java-programming-language-389033edb91f\" target=\"_blank\" rel=\"noreferrer noopener\">Java programming language<\/a> is used for other things besides Android development, it\u2019s much easier to find a skilled and affordable Java developer.<\/p>\n<p>Developers for apps can be found all across the world, varying wildly in cost.<\/p>\n<p>Eastern Europe or Asia is a great option if you\u2019re looking for cheap development, but just keep in mind that you get what you pay for much of the time.<\/p>\n<p>Putting an app on the <a href=\"https:\/\/play.google.com\/store\" target=\"_blank\" rel=\"noreferrer noopener\">Google Play Store<\/a> is also extremely cheap. When you deploy your first app in the store, you\u2019ll pay a one-time fee of $25.<\/p>\n<p>This is much different from Apple products, however. <a href=\"https:\/\/medium.com\/@sahilpathania1997\/beginners-guide-for-swift-programming-language-1f0ea49fdf8\" target=\"_blank\" rel=\"noreferrer noopener\">Swift<\/a> is the language used by iOS applications.<\/p>\n<p>This language is specific to Apple products, so finding well-versed developers in Swift may be a little more challenging.<\/p>\n<p>These developers also charge quite a bit more on average, but you can still cut costs by outsourcing your development, if need be.<\/p>\n<p>Apple also requires a $99 fee each year for being a <a href=\"https:\/\/developer.apple.com\/programs\/how-it-works\/\" target=\"_blank\" rel=\"noreferrer noopener\">developer on their platform<\/a>.<\/p>\n<p>This still isn\u2019t much compared to other costs, but it\u2019s still something to keep in mind.<\/p>\n<p class=\"has-background\" style=\"background-color: #d2eeff;\"><strong>PRO TIP:<\/strong><br \/>Google Play is the most popular Android app store, but there are countless others.<br \/>When developing your app, you may also want to consider releasing it on other stores like the Samsung or Amazon app store.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-1976\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android2-1024x853-1.jpg\" alt=\"Building An App for iPhone and Android\" \/><\/p>\n<p>&nbsp;<\/p><figcaption>Developing apps for both Android and IOS<\/figcaption><\/figure>\n<h4><strong>2.2 Device Fragmentation<\/strong><\/h4>\n<p>This is a bigger issue for Android than it is for Apple, but it\u2019s important for both.<\/p>\n<p><a href=\"https:\/\/www.simplestream.com\/news\/device-fragmentation-what-is-it-and-how-do-you-tackle-it\" target=\"_blank\" rel=\"noreferrer noopener\">Device Fragmentation<\/a> is when there are multiple devices running iOS or Android that have different screen-sizes, specifications, or supported versions.<\/p>\n<p>Apple has been on top of this for a long time, with the biggest difference between devices being the screen size.<\/p>\n<p>Apple users tend to not use outdated hardware as much as Android users, so version and specs aren\u2019t as much of an issue.<\/p>\n<p>Since <a href=\"https:\/\/source.android.com\/#:~:text=Android%20is%20an%20open%20source,source%20project%20led%20by%20Google.\" target=\"_blank\" rel=\"noreferrer noopener\">Android is open-source<\/a> and used by a wider variety of devices, it experiences fragmentation pretty frequently.<\/p>\n<p>There are a countless number of devices with different screen sizes, specs, and version support, so you\u2019ll need to make some tough decisions on what will support your app.<\/p>\n<p>This, of course, could lead to a longer development process.<\/p>\n<p>While it won\u2019t drastically increase development, it\u2019s something to consider.<\/p>\n<h2><strong>Chapter #3: What are the Differences?<\/strong><\/h2>\n<p>Now that we\u2019ve knocked out the pros and cons of expanding your market, what are the big differences between the two platforms?<\/p>\n<p>We\u2019ve already touched on this to a lesser degree in our previous section, but let\u2019s delve a bit deeper.<\/p>\n<p>After all, these two platforms are <em>very<\/em> different, especially when you consider how they\u2019re built, marketed, and used.<\/p>\n<h3><strong>3.1 Programming Language<\/strong><\/h3>\n<p>Apple\u2019s iOS devices are built using the Swift programming language. This language uses a lot of <a href=\"https:\/\/iwanta.tech\/news\/why-learn-objective-c-in-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">Objective-C<\/a>, which Apple had used for years.<\/p>\n<p>Because the language is used almost exclusively for Apple products, finding professionals skilled in the language, as well as documentation on it, is a little trickier.<\/p>\n<p>Swift programmers can also cost more as a result.<\/p>\n<p>Android, as of May 2019, uses <a href=\"https:\/\/medium.com\/android-dev-hacks\/kotlin-guide-for-beginners-5ba6018b5368\" target=\"_blank\" rel=\"noreferrer noopener\">Kotlin<\/a>. This works closely with Java, as Java used to be the preferred language.<\/p>\n<p>Without getting too far into the details of the language, Java is more widely used than Swift for a variety of different programs.<\/p>\n<p>For instance, the most popular video game of all time, <a href=\"https:\/\/www.minecraft.net\/en-us\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Minecraft<\/em><\/a>, was written in Java.<\/p>\n<p>This means that finding skilled programmers for an Android device is a little easier, as well as finding supporting documentation.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-1974\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android3-1024x682-1.jpg\" alt=\"Building An App for iPhone and Android\" \/><\/figure>\n<h3><strong>3.2 Supported Devices and Versions<\/strong><\/h3>\n<p>When you <a href=\"https:\/\/developer.apple.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">develop an application for iOS<\/a>, it will only be supported on a select number of iPhones, iPods, and iPads.<\/p>\n<p>Apple keeps their software locked down on their devices.<\/p>\n<p>Apple also quickly announces versions as outdated and shoves out updates pretty consistently, meaning development needs to be on top of updates.<\/p>\n<p>Android isn\u2019t the same way.<\/p>\n<p>If you simply decide to develop for the Google Play Store, it will limit your devices a little more.<\/p>\n<p>Anything can run some type of Android. There are more outdated Android devices being used than Apple, with app support varying.<\/p>\n<p>The safest route is to support current versions with more current devices unless you\u2019re trying to enter a certain market.<\/p>\n<h3>3.3 App Stores<\/h3>\n<p>This final one is also something I\u2019ve already mentioned, but it\u2019s really important.<\/p>\n<p>Android and Apple devices use different <a href=\"https:\/\/www.businessofapps.com\/guide\/app-stores-list\/\" target=\"_blank\" rel=\"noreferrer noopener\">app stores<\/a>.<\/p>\n<p>While there are a lot of Android app stores, the most popular one, and the one you should focus on, is Google Play.<\/p>\n<p>Apple uses its App Store.<\/p>\n<p>Each business has different rules about what goes on in their app store, how much money they make, and how much it will cost you to be a developer.<\/p>\n<p>Each store takes a different percentage of each sale on their store as well, which may affect your decision.<\/p>\n<h2><strong>Chapter #4: Formulating your Idea<\/strong><\/h2>\n<p>With all of this information about the two platforms in the back of your mind, it is time to consider how you\u2019ll use it.<\/p>\n<p>We\u2019ve already established that putting your app on both platforms is a good idea, but there are still some hoops to jump through.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-1973\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android4-1024x712-1.jpg\" alt=\"Building An App for iPhone and Android\" \/><\/figure>\n<h3><strong>4.1 Does your App Idea Make Sense for Both Platforms?<\/strong><\/h3>\n<p>To answer this question, you really need to consider who your target audience is, because Android users differ in many ways from Apple users.<\/p>\n<p>Once you have a very clear picture of who your users are, you&#8217;ll want to track ownership percentages of both platforms with your audience. This will help you understand various demographics, like gender, income, and age bracket of people using the platform.<\/p>\n<p>If you prefer sticking with either Android or Apple rather than spending the time and money to develop an app for both, you&#8217;ll want to pick the platform that most aligns with your user demographics. Which one best resonates with your target audience?<\/p>\n<p>Just remember, the more information you have on user demographics within your target audience, the easier it will be to pick the right platform.<\/p>\n<h3><strong>4.2 Is Your Idea Profitable?<\/strong><\/h3>\n<p>This goes without saying, but I\u2019ll say it anyway.<\/p>\n<p>Your idea needs to be something that <a href=\"https:\/\/architsingh.com\/webioticnew\/is-my-app-idea-any-good-how-to-validate-your-app-idea-in-10-steps\/\">you can market<\/a>.<\/p>\n<p>Even if you plan to release your app for free, you need to make money from it somehow.<\/p>\n<p>Paying for development teams for both Android and iOS as well as the fees that both stores can put on you is not cheap.<\/p>\n<p>Thankfully, there are plenty of ways your app can make money, even if it\u2019s a \u201cfree app\u201d.<\/p>\n<p>In-app purchases are an easy way to collect revenue. These can offer something small for a pretty low price, which makes it more attractive to consumers.<\/p>\n<p>Subscriptions are pretty similar, but your service would need to be worth a monthly price.<\/p>\n<p>Both of these revenue streams should be marketed towards Apple users as they are more likely to spend money on your app.<\/p>\n<p>For Android users who are less likely to spend money on your app, <a href=\"https:\/\/www.businessofapps.com\/marketplace\/app-monetization\/research\/app-monetization-models\/\" target=\"_blank\" rel=\"noreferrer noopener\">ad revenue<\/a> is the easiest way to still make a profit.<\/p>\n<p>By displaying ads on your app, services like <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google AdSense<\/a> will pay you in return for these views.<\/p>\n<p>It isn\u2019t a ton of money, but with enough users, it\u2019s a great way to turn a profit.<\/p>\n<p>If your idea is not profitable, it\u2019s going to be hard to constantly update your app as well as pay those licensing fees.<\/p>\n<p>Remember, <a href=\"https:\/\/architsingh.com\/webioticnew\/app-development-costs-breakdown\/\">apps aren\u2019t cheap<\/a>.<\/p>\n<h3><strong>4.3 Is Your Idea Competitive?<\/strong><\/h3>\n<p>Releasing an app on either store means you\u2019ll be up against some fierce competition.<\/p>\n<p>The Google Play Store has over<a href=\"https:\/\/www.statista.com\/statistics\/276623\/number-of-apps-available-in-leading-app-stores\/\" target=\"_blank\" rel=\"noreferrer noopener\"> 3.5 million apps<\/a> while the Apple App Store has about 2.2 million.<\/p>\n<p>Your idea needs to shine above the rest, offering consumers something new or a nice twist on an existing formula.<\/p>\n<p>This could be a solution to a common problem with other apps or a completely new service.<\/p>\n<p>No matter what your idea is, it needs to catch the consumer\u2019s eye.<\/p>\n<p>Apple users don\u2019t download as many apps as Android.<\/p>\n<p>When entering the iOS market, you need to go the extra mile to<a href=\"https:\/\/architsingh.com\/webioticnew\/promoting-your-business-with-a-mobile-app\/\"> show that your app is worth downloading<\/a>.<\/p>\n<p class=\"has-background\" style=\"background-color: #d2eeff;\"><strong>PRO TIP:<\/strong><br \/>In order to appeal to Android users, you can\u2019t expect them to pay much for your service.<br \/>They\u2019re already less likely to buy an app or spend money within your app, so making your app premium could be risky, especially if it\u2019s nothing new.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-1972\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android5-1024x640-1.jpg\" alt=\"Building An App for iPhone and Android\" \/><\/figure>\n<h2><strong>Final Thoughts<\/strong><\/h2>\n<p>There\u2019s pros and cons for every decision you make in the app development process, and deciding whether you should build your app for both iPhone and Android is just another one of them.<\/p>\n<p>Building for both platforms can expand your audience reach and give you the best of both worlds from each group of users.<\/p>\n<p>[\/et_pb_text][et_pb_comments _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; form_field_background_color=&#8221;#FFFFFF&#8221; form_field_focus_background_color=&#8221;#FFFFFF&#8221; header_font=&#8221;Helvetica||||||||&#8221; header_text_align=&#8221;left&#8221; title_font=&#8221;Helvetica|700|||||||&#8221; title_text_align=&#8221;left&#8221; title_text_color=&#8221;#2ea0d2&#8243; title_font_size=&#8221;25px&#8221; title_line_height=&#8221;1.2em&#8221; meta_font=&#8221;Helvetica||||||||&#8221; meta_text_color=&#8221;#000000&#8243; body_font=&#8221;Helvetica||||||||&#8221; body_text_align=&#8221;left&#8221; body_font_size=&#8221;16px&#8221; body_line_height=&#8221;1.6em&#8221; form_field_font=&#8221;Helvetica||||||||&#8221; form_field_text_align=&#8221;left&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#2ea0d2&#8243; button_bg_color=&#8221;#FFFFFF&#8221; button_border_color=&#8221;#2ea0d2&#8243; button_font=&#8221;Helvetica||||||||&#8221; button_use_icon=&#8221;off&#8221; button_alignment=&#8221;right&#8221; text_orientation=&#8221;left&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;#e5e5e5&#8243; border_radii_fields=&#8221;on|5px|5px|5px|5px&#8221; border_width_all_fields=&#8221;1px&#8221; border_color_all_fields=&#8221;#c6c6c6&#8243; global_module=&#8221;5439&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#2ea0d2&#8243; button_bg_enable_color__hover=&#8221;on&#8221; button_border_color__hover_enabled=&#8221;off|hover&#8221; button_text_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover=&#8221;#FFFFFF&#8221;][\/et_pb_comments][et_pb_text disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;Up Next&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Helvetica|||on|||||&#8221; text_text_color=&#8221;#9e9e9e&#8221; text_font_size=&#8221;20px&#8221; width=&#8221;100%&#8221; max_width=&#8221;50%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;-50px|0px|0px|0px|false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;0px|0px|0px|0px|false|false&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;50px||||false|false&#8221; custom_css_main_element=&#8221;float: left;||margin-bottom:0px !important;&#8221; disabled=&#8221;on&#8221; global_module=&#8221;6525&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Up Next<\/p>\n<p>[\/et_pb_text][et_pb_post_title title=&#8221;off&#8221; date=&#8221;off&#8221; categories=&#8221;off&#8221; comments=&#8221;off&#8221; featured_image=&#8221;off&#8221; disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;Author&#8221; module_class=&#8221;author-bottom&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; meta_font=&#8221;Journal||||||||&#8221; meta_text_align=&#8221;right&#8221; meta_text_color=&#8221;#0ab1db&#8221; meta_font_size=&#8221;35px&#8221; width=&#8221;100%&#8221; max_width=&#8221;50%&#8221; module_alignment=&#8221;right&#8221; custom_margin=&#8221;0px|40px|0px|0px|true|false&#8221; custom_css_post_title=&#8221;float: right;||margin: 0px !important;||margin-right: 40px !important;&#8221; disabled=&#8221;on&#8221; global_module=&#8221;5440&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][et_pb_sidebar area=&#8221;et_pb_widget_area_2&#8243; show_border=&#8221;off&#8221; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; header_text_color=&#8221;#000000&#8243; header_font_size=&#8221;0px&#8221; header_line_height=&#8221;1.1em&#8221; body_font=&#8221;Helvetica Bold|700|||||||&#8221; body_text_align=&#8221;left&#8221; body_text_color=&#8221;#000000&#8243; body_font_size=&#8221;35px&#8221; body_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;-20px||||false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;0px||0px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; disabled=&#8221;on&#8221; global_module=&#8221;5442&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_sidebar][et_pb_text admin_label=&#8221;Read Time&#8221; module_class=&#8221;timer_d&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Helvetica||||||||&#8221; text_text_color=&#8221;#26282d&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px||50px||false|false&#8221; custom_padding=&#8221;0px||50px||false|false&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;#e5e5e5&#8243; global_module=&#8221;6522&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"related_posts\">\n\t\t<p class=\"up-next\">Up Next<\/p>\n\t\t<div class=\"author-meta\">\n\t\t<img decoding=\"async\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/asaf.png\"\/><span class=\"author-emoji\">Asaf<\/span>\n\t\t<\/div>\n\t\t<div class=\"related-content\">\n\t\t<a href=\"https:\/\/architsingh.com\/webioticnew\/what-are-night-out-apps-and-what-features-do-they-use\/\">\n\t\t<div class=\"related_post_title\">What Are Night Out Apps and What Features Do They Use?<\/div> <\/a>\n\t\t<div class=\"post-category\">App Development, Strategy Planning, Strategy Planning<\/div>\n\t\t<\/div>\n\t\t\n\t\t<div class=\"related_featured_img\"><a href=\"https:\/\/architsingh.com\/webioticnew\/what-are-night-out-apps-and-what-features-do-they-use\/\">\n\t\t<img decoding=\"async\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/night-out-app-header-webiotic.jpg\"\/><\/a><\/div>\n\t\t\n\t\t<span class=\"related_post_time\"><i class=\"far fa-clock\"><\/i> <p>12 minute read<\/p><\/span>\n\t\t<\/div>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;post-sticky&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;    margin: 0;||    top: 40px;||    text-align: center;||    float: right;||    right: 0;||max-width:350px;||overflow: scroll;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_title title=&#8221;off&#8221; date=&#8221;off&#8221; categories=&#8221;off&#8221; comments=&#8221;off&#8221; featured_image=&#8221;off&#8221; disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;Author&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; meta_font=&#8221;Journal||||||||&#8221; meta_text_align=&#8221;center&#8221; meta_text_color=&#8221;#0ab1db&#8221; meta_font_size=&#8221;35px&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; disabled=&#8221;on&#8221; global_module=&#8221;5438&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][et_pb_code disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; position_origin_f=&#8221;top_right&#8221; vertical_offset=&#8221;40px&#8221; text_orientation=&#8221;center&#8221; height=&#8221;100vh&#8221; custom_padding=&#8221;||||false|false&#8221; link_option_url=&#8221;https:\/\/architsingh.com\/webioticnew\/calendar\/&#8221; global_module=&#8221;5437&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"header-sticky-post\"><!-- [et_pb_line_break_holder] -->  <img decoding=\"async\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/asaf.png\" \/> <span class=\"author_name\">Asaf<\/span><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><img loading=\"lazy\" decoding=\"async\" width=\"874\" height=\"722\" class=\"wp-image-6141 aligncenter size-full\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/grey_calender_002-1.png\" alt=\"\"  \/>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;fixed-image&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;4&#8243; custom_margin=&#8221;-30px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_module=&#8221;6228&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/newsletter_bg.png&#8221; title_text=&#8221;newsletter_bg&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; position_origin_a=&#8221;center_left&#8221; z_index=&#8221;3&#8243; width=&#8221;100%&#8221; max_width=&#8221;35%&#8221; custom_css_main_element=&#8221;position: absolute;||width: 100%;||height: 100%;||top: 50%;||left: 0;||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;form-section&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(255,255,255,0)&#8221; background_enable_image=&#8221;off&#8221; background_size=&#8221;contain&#8221; background_position=&#8221;center_left&#8221; z_index=&#8221;5&#8243; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;0px||||false|false&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_image_phone=&#8221;off&#8221; global_module=&#8221;6229&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; scroll_scaling=&#8221;0|50|50|100|70|100|85%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/heart.png&#8221; title_text=&#8221;heart&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text admin_label=&#8221;Your inbox wants some love.&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Nexa Regular||||||||&#8221; text_text_color=&#8221;#010101&#8243; text_font_size=&#8221;48px&#8221; text_orientation=&#8221;center&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;28px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Your inbox <strong>wants some love.<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;on|off|off&#8221; module_id=&#8221;email-optin&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(255,255,255,0.77)&#8221; width=&#8221;70%&#8221; custom_padding=&#8221;41px|60px|41px|60px|true|true&#8221; border_radii=&#8221;on|5px|5px|5px|5px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_horizontal=&#8221;2px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Stay informed with Webiotic latest&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Journal||||||||&#8221; text_text_color=&#8221;#2fa2d5&#8243; text_font_size=&#8221;45px&#8221; text_line_height=&#8221;1.3em&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;25px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; custom_css_before=&#8221;    width: 64px;||    height: 64px;||    background: url(https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/C-C_01A.png) no-repeat;||    background-size: 100%;||    content: %22%22;||    position: absolute;||    top: -66px;||    right: -86px;&#8221; global_colors_info=&#8221;{}&#8221;]Stay informed with Webiotic latest[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f9395-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"9395\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/webioticnew\/wp-json\/wp\/v2\/posts\/1964#wpcf7-f9395-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"9395\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.0.6\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f9395-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/div>\n<div class=\"row cus_dis\">\n\t<div class=\"col-md-5 padding-right\">\n\t\t<div class=\"form-group\">\n\t\t\t<p><label for=\"exampleInputEmail1\"><\/label><br \/>\n<!--input class=\"form-control\" type=\"text\" name=\"FNAME\" placeholder=\"First, introduce yourself\"--><span class=\"wpcf7-form-control-wrap\" data-name=\"FNAME\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text form-control\" aria-invalid=\"false\" placeholder=\"First, introduce yourself\" value=\"\" type=\"text\" name=\"FNAME\" \/><\/span><small id=\"emailHelp\" class=\"form-text text-muted\">No need for formalities (just your name)<\/small>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"col-md-5 padding-right\">\n\t\t<div class=\"form-group\">\n\t\t\t<p><label for=\"exampleInputEmail1\"><\/label><br \/>\n<!--input class=\"form-control\" type=\"email\" name=\"EMAIL\" placeholder=\"Email Address\" required--><span class=\"wpcf7-form-control-wrap\" data-name=\"EMAIL\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email Address\" value=\"\" type=\"email\" name=\"EMAIL\" \/><\/span><small id=\"emailHelp\" class=\"form-text text-muted\">Ok, some need for formalities <\/small>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"col-md-2\" style=\"text-align: center;\">\n\t\t<p>(ohh, Intrigued!)\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"col-md-12\" style=\" width:100%;\">\n\t\t<div class=\"form-group text-right\" style=\"display: block;\">\n\t\t\t<p><input class=\"btn btn-info\" type=\"submit\" value=\"join the list\" style=\"cursor: pointer;\" \/>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<style>.wpcf7-response-output {\n font-family: 'Nexa Regular',Helvetica,Arial,Lucida,sans-serif;\n font-size: 20px;\n font-weight: 700;\n}\n\t<\/style>\n<\/div><input type='hidden' class='wpcf7-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|off|off&#8221; module_id=&#8221;next-step-section&#8221; module_class=&#8221;calendar-sections&#8221; _builder_version=&#8221;4.11.3&#8243; _module_preset=&#8221;default&#8221; background_enable_image=&#8221;off&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;20px||||false|false&#8221; global_module=&#8221;3218&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;Featured Clients&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Nexa Regular||||||||&#8221; text_text_color=&#8221;#1e78cc&#8221; text_font_size=&#8221;18px&#8221; header_2_font=&#8221;Nexa Regular||||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;40px&#8221; text_orientation=&#8221;center&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"margin-bottom: 0;\">Featured Clients<\/h2>\n<p><a style=\"color: #1e78cc;\" href=\"\/clients\/\">View all &gt;<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; make_equal=&#8221;on&#8221; disabled_on=&#8221;on|off|off&#8221; module_class=&#8221;featured-images&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;50%&#8221; width_tablet=&#8221;60%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; border_width_right=&#8221;1px&#8221; border_color_right=&#8221;#e8e8e8&#8243; border_width_right_tablet=&#8221;&#8221; border_width_right_phone=&#8221;0px&#8221; border_width_right_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/trump.png&#8221; title_text=&#8221;trump&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|20px|||false|false&#8221; border_width_right_tablet=&#8221;&#8221; border_width_right_phone=&#8221;0px&#8221; border_width_right_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/labellamafia.png&#8221; title_text=&#8221;labellamafia&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; border_width_left=&#8221;1px&#8221; border_color_left=&#8221;#e8e8e8&#8243; border_width_left_tablet=&#8221;&#8221; border_width_left_phone=&#8221;0px&#8221; border_width_left_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/star-new.png&#8221; title_text=&#8221;star-new&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|||20px|false|false&#8221; border_width_left_tablet=&#8221;&#8221; border_width_left_phone=&#8221;0px&#8221; border_width_left_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|on|off&#8221; module_class=&#8221;featured-images-amp&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/New-Project.png&#8221; title_text=&#8221;New Project&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; width=&#8221;90%&#8221; max_width=&#8221;1920px&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;50px||||false|false&#8221; border_color_top=&#8221;#dddddd&#8221; border_color_bottom=&#8221;#eeeeee&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_divider color=&#8221;#eeeeee&#8221; divider_position=&#8221;center&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;500px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||100px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text admin_label=&#8221;So, what&#8217;s the next step?&#8221; module_class=&#8221;why-its&#8221; _builder_version=&#8221;4.16&#8243; text_font=&#8221;Nexa Regular||||||||&#8221; text_text_color=&#8221;#333333&#8243; text_font_size=&#8221;56px&#8221; text_orientation=&#8221;center&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;28px&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>So, what&#8217;s the <strong>next step?<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;48%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;margin: auto;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;talk-content&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Nexa Regular||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;21px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;right&#8221; module_alignment=&#8221;left&#8221; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Talk with a real app developer<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY2NiJ9fQ==@&#8221; button_text=&#8221;Free 15 min consultation&#8221; button_alignment=&#8221;left&#8221; button_alignment_tablet=&#8221;center&#8221; button_alignment_phone=&#8221;&#8221; button_alignment_last_edited=&#8221;on|phone&#8221; module_class=&#8221;calendar-btn&#8221; _builder_version=&#8221;4.16&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;15px&#8221; button_text_color=&#8221;#2fa2d5&#8243; button_bg_color=&#8221;#ffffff&#8221; button_border_width=&#8221;1px&#8221; button_border_color=&#8221;#2fa2d5&#8243; button_border_radius=&#8221;10px&#8221; button_font=&#8221;Nexa Regular|700|||||||&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;15px|30px|15px|30px|true|true&#8221; button_text_color_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221; button_text_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover=&#8221;#ffffff&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#2fa2d5&#8243; button_bg_enable_color__hover=&#8221;on&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Updated<span class=\"span-reading-time rt-reading-time\"><span class=\"rt-label rt-prefix\"><\/span> <span class=\"rt-time\"> 10<\/span> <span class=\"rt-label rt-postfix\">min read<\/span><\/span>One of the biggest decisions you&#8217;ll make when getting ready to create a new mobile app is: &#8220;Should I build for Android or iPhone? Or both??&#8221; While it may seem obvious that entering both markets can expose your app to a greater audience, you should know that building for both iPhone and [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2394,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<!-- wp:paragraph -->\r\n<p>Interested in entering the two biggest mobile markets at once?<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>It makes sense.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>After all, iPhone and Android are dominant platforms that have reached<a href=\"https:\/\/www.macworld.co.uk\/feature\/iphone-vs-android-market-share-3691861\/\" target=\"_blank\" rel=\"noreferrer noopener\"> nearly 96% of all smartphone users worldwide<\/a>.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>These operating systems have been at the forefront of the mobile world since smartphones became the standard.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Developing for both of these markets could expand your app\u2019s audience reach, but at what cost?<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>In this guide, I\u2019m going to cover why you may want to consider developing your mobile app for both iOS and Android, what you have to gain, and what you have to lose.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:image {\"id\":1967,\"sizeSlug\":\"large\"} -->\r\n<figure class=\"wp-block-image size-large\"><img class=\"wp-image-1967\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android-1024x706.jpg\" alt=\"Building An App for iPhone and Android\" \/>\r\n<figcaption>Building An App for iPhone and Android<\/figcaption>\r\n<\/figure>\r\n<!-- \/wp:image --><!-- wp:heading -->\r\n<h2>Chapter #1: Weighing the Pros and Cons<\/h2>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>I want to start by reviewing the pros and cons of developing your app for both iPhone and Android.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>It\u2019s a tough decision whether or not to focus on one platform, or to go all in by developing your app for cross-platform use.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Let\u2019s take a look.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":3} -->\r\n<h3>Pros<\/h3>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>There are plenty of beneficial reasons to release your app on both Apple and Android stores, but let\u2019s focus on the major ones.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":4} -->\r\n<h4>1.1 Apple Users<\/h4>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>Apple users, who are much more prevalent in Europe and the Americas, are much more likely to spend money on an app.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>While Android is cheaper to develop for and has more app downloads on average, Android users don\u2019t spend nearly as much on apps as Apple users.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>According to <a href=\"https:\/\/www.statista.com\/chart\/14590\/app-downloads-and-consumer-spend-by-platform\/\" target=\"_blank\" rel=\"noreferrer noopener\">Statista<\/a>, while Android users downloaded about 70% of all apps in 2017, 66% of all purchases were made by Apple users.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>That\u2019s a stat you just can\u2019t ignore.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>It\u2019s saying that while your app will reach a wider audience on Android, the app will make more money on iOS.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Deploying your app in both markets is an easy way to make your app successful and get the best of both worlds\u2014more users <em>and<\/em> more users who make purchases.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":4} -->\r\n<h4>1.2 Larger Market<\/h4>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>By developing and releasing your app for both markets, you increase your exposure.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Word of mouth advertising is sometimes the most effective.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>If an Android user uses your app and recommends it to their iPhone-toting friend, they\u2019ll probably want to download it too.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>You want to give both major markets the opportunity to use your app, covering most smartphone users.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Besides increasing exposure, it also increases profits.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>By reaching more people overall, you\u2019re more likely to receive a larger amount of <a href=\"https:\/\/developer.apple.com\/in-app-purchase\/\" target=\"_blank\" rel=\"noreferrer noopener\">in-app payments<\/a> or subscriptions, depending on your business model.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":3} -->\r\n<h3>Cons<\/h3>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>While these cons probably won\u2019t affect your development process too much, you should be prepared for the extra costs as well as different development processes they involve.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":4} -->\r\n<h4>2.1 Development Costs<\/h4>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>Android is, by far, the cheapest option when it comes to developing an app.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Since the <a href=\"https:\/\/medium.com\/@rinu.gour123\/introduction-to-java-programming-language-389033edb91f\" target=\"_blank\" rel=\"noreferrer noopener\">Java programming language<\/a> is used for other things besides Android development, it\u2019s much easier to find a skilled and affordable Java developer.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Developers for apps can be found all across the world, varying wildly in cost.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Eastern Europe or Asia is a great option if you\u2019re looking for cheap development, but just keep in mind that you get what you pay for much of the time.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Putting an app on the <a href=\"https:\/\/play.google.com\/store\" target=\"_blank\" rel=\"noreferrer noopener\">Google Play Store<\/a> is also extremely cheap. When you deploy your first app in the store, you\u2019ll pay a one-time fee of $25.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>This is much different from Apple products, however. <a href=\"https:\/\/medium.com\/@sahilpathania1997\/beginners-guide-for-swift-programming-language-1f0ea49fdf8\" target=\"_blank\" rel=\"noreferrer noopener\">Swift<\/a> is the language used by iOS applications.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>This language is specific to Apple products, so finding well-versed developers in Swift may be a little more challenging.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>These developers also charge quite a bit more on average, but you can still cut costs by outsourcing your development, if need be.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Apple also requires a $99 fee each year for being a <a href=\"https:\/\/developer.apple.com\/programs\/how-it-works\/\" target=\"_blank\" rel=\"noreferrer noopener\">developer on their platform<\/a>.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>This still isn\u2019t much compared to other costs, but it\u2019s still something to keep in mind.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph {\"style\":{\"color\":{\"background\":\"#d2eeff\"}}} -->\r\n<p class=\"has-background\" style=\"background-color: #d2eeff;\"><strong>PRO TIP:<\/strong><br \/>Google Play is the most popular Android app store, but there are countless others.\u00a0<br \/><br \/>When developing your app, you may also want to consider releasing it on other stores like the Samsung or Amazon app store.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:image {\"id\":1976,\"sizeSlug\":\"large\"} -->\r\n<figure class=\"wp-block-image size-large\"><img class=\"wp-image-1976\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android2-1024x853.jpg\" alt=\"Building An App for iPhone and Android\" \/>\r\n<figcaption>Developing apps for both Android and IOS<\/figcaption>\r\n<\/figure>\r\n<!-- \/wp:image --><!-- wp:heading {\"level\":4} -->\r\n<h4>2.2 Device Fragmentation<\/h4>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>This is a bigger issue for Android than it is for Apple, but it\u2019s important for both.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p><a href=\"https:\/\/www.scientiamobile.com\/device-fragmentation-growing-20-per-year\/#:~:text=Device%20fragmentation%20refers%20to%20the,as%20many%20devices%20as%20possible.\" target=\"_blank\" rel=\"noreferrer noopener\">Device Fragmentation<\/a> is when there are multiple devices running iOS or Android that have different screen-sizes, specifications, or supported versions.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Apple has been on top of this for a long time, with the biggest difference between devices being the screen size.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Apple users tend to not use outdated hardware as much as Android users, so version and specs aren\u2019t as much of an issue.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Since <a href=\"https:\/\/source.android.com\/#:~:text=Android%20is%20an%20open%20source,source%20project%20led%20by%20Google.\" target=\"_blank\" rel=\"noreferrer noopener\">Android is open-source<\/a> and used by a wider variety of devices, it experiences fragmentation pretty frequently.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>There are a countless number of devices with different screen sizes, specs, and version support, so you\u2019ll need to make some tough decisions on what will support your app.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>This, of course, could lead to a longer development process.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>While it won\u2019t drastically increase development, it\u2019s something to consider.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading -->\r\n<h2>Chapter #3: What are the Differences?<\/h2>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>Now that we\u2019ve knocked out the pros and cons of expanding your market, what are the big differences between the two platforms?<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>We\u2019ve already touched on this to a lesser degree in our previous section, but let\u2019s delve a bit deeper.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>After all, these two platforms are <em>very<\/em> different, especially when you consider how they\u2019re built, marketed, and used.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":3} -->\r\n<h3>3.1 Programming Language<\/h3>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>Apple\u2019s iOS devices are built using the Swift programming language. This language uses a lot of <a href=\"https:\/\/medium.com\/ios-objective-creation\/lesson-1-introduction-to-objective-c-programming-22f5fe71172\" target=\"_blank\" rel=\"noreferrer noopener\">Objective-C<\/a>, which Apple had used for years.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Because the language is used almost exclusively for Apple products, finding professionals skilled in the language, as well as documentation on it, is a little trickier.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Swift programmers can also cost more as a result.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Android, as of May 2019, uses <a href=\"https:\/\/medium.com\/android-dev-hacks\/kotlin-guide-for-beginners-5ba6018b5368\" target=\"_blank\" rel=\"noreferrer noopener\">Kotlin<\/a>. This works closely with Java, as Java used to be the preferred language.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Without getting too far into the details of the language, Java is more widely used than Swift for a variety of different programs.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>For instance, the most popular video game of all time, <a href=\"https:\/\/www.minecraft.net\/en-us\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Minecraft<\/em><\/a>, was written in Java.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>This means that finding skilled programmers for an Android device is a little easier, as well as finding supporting documentation.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:image {\"id\":1974,\"sizeSlug\":\"large\"} -->\r\n<figure class=\"wp-block-image size-large\"><img class=\"wp-image-1974\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android3-1024x682.jpg\" alt=\"Building An App for iPhone and Android\" \/><\/figure>\r\n<!-- \/wp:image --><!-- wp:heading {\"level\":3} -->\r\n<h3>3.2 Supported Devices and Versions<\/h3>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>When you <a href=\"https:\/\/developer.apple.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">develop an application for iOS<\/a>, it will only be supported on a select number of iPhones, iPods, and iPads.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Apple keeps their software locked down on their devices.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Apple also quickly announces versions as outdated and shoves out updates pretty consistently, meaning development needs to be on top of updates.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Android isn\u2019t the same way.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>If you simply decide to develop for the Google Play Store, it will limit your devices a little more.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Anything can run some type of Android. There are more outdated Android devices being used than Apple, with app support varying.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>The safest route is to support current versions with more current devices unless you\u2019re trying to enter a certain market.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":3} -->\r\n<h3>3.3 App Stores<\/h3>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>This final one is also something I\u2019ve already mentioned, but it\u2019s really important.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Android and Apple devices use different <a href=\"https:\/\/www.businessofapps.com\/guide\/app-stores-list\/\" target=\"_blank\" rel=\"noreferrer noopener\">app stores<\/a>.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>While there are a lot of Android app stores, the most popular one, and the one you should focus on, is Google Play.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Apple uses its App Store.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Each business has different rules about what goes on in their app store, how much money they make, and how much it will cost you to be a developer.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Each store takes a different percentage of each sale on their store as well, which may affect your decision.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading -->\r\n<h2>Chapter #4: Formulating your Idea<\/h2>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>With all of this information about the two platforms in the back of your mind, it is time to consider how you\u2019ll use it.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>We\u2019ve already established that putting your app on both platforms is a good idea, but there are still some hoops to jump through.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:image {\"id\":1973,\"sizeSlug\":\"large\"} -->\r\n<figure class=\"wp-block-image size-large\"><img class=\"wp-image-1973\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android4-1024x712.jpg\" alt=\"Building An App for iPhone and Android\" \/><\/figure>\r\n<!-- \/wp:image --><!-- wp:heading {\"level\":3} -->\r\n<h3>4.1 Does your App Idea Make Sense for Both Platforms?<\/h3>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>For many, this is probably an automatic yes.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Deploying your app on both platforms is pretty much always the safest bet, if you can afford it.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>But there are some considerations that need to be made, especially if you\u2019re on a tight budget.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>\u25cf\u00a0 Does your app follow the Terms of Service guidelines for both platforms?<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>\u25cf\u00a0 Can you afford to keep both apps constantly updated?<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>\u25cf\u00a0 Are two development teams feasible for your business?<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>\u25cf\u00a0 Does it appeal to both markets?<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>As stated above, the <a href=\"https:\/\/leftronic.com\/android-vs-ios-market-share\/#:~:text=Google%20Android%20and%20Apple%20iOS,share%20in%202019%20is%2022.17%25.&text=Between%202012%20and%202019%2C%20the,smartphone%20users%20grew%20by%2020%25.\" target=\"_blank\" rel=\"noreferrer noopener\">Android and Apple markets<\/a> are very different.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Android downloads more apps, but Apple users spend more money on apps.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Putting your app out on both platforms means you need to cater to both audiences.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>For instance, focus less on purchases for Android users, but advertise it more to Apple while still maintaining the same functionality of the app for both.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Your profits from subscription fees and in-app purchases should cover your developer costs, but we\u2019ll get into those details next.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":3} -->\r\n<h3>4.2 Is Your Idea Profitable?<\/h3>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>This goes without saying, but I\u2019ll say it anyway.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Your idea needs to be something that <a href=\"https:\/\/architsingh.com\/webioticnew\/is-my-app-idea-any-good-how-to-validate-your-app-idea-in-10-steps\/\">you can market<\/a>.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Even if you plan to release your app for free, you need to make money from it somehow.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Paying for development teams for both Android and iOS as well as the fees that both stores can put on you is not cheap.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Thankfully, there are plenty of ways your app can make money, even if it\u2019s a \u201cfree app\u201d.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p><a href=\"https:\/\/www.invespcro.com\/blog\/in-app-purchase-revenue\/#:~:text=Just%20over%205%25%20of%20app,money%20on%20in%2Dapp%20purchases.&text=In%2Dapp%20purchases%20account%20for,37.8%25%20from%20paid%20app%20downloads.\" target=\"_blank\" rel=\"noreferrer noopener\">In-app purchases<\/a> are an easy way to collect revenue. These can offer something small for a pretty low price, which makes it more attractive to consumers.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Subscriptions are pretty similar, but your service would need to be worth a monthly price.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Both of these revenue streams should be marketed towards Apple users as they are more likely to spend money on your app.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>For Android users who are less likely to spend money on your app, <a href=\"https:\/\/www.businessofapps.com\/marketplace\/app-monetization\/research\/app-monetization-models\/\" target=\"_blank\" rel=\"noreferrer noopener\">ad revenue<\/a> is the easiest way to still make a profit.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>By displaying ads on your app, services like <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google AdSense<\/a> will pay you in return for these views.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>It isn\u2019t a ton of money, but with enough users, it\u2019s a great way to turn a profit.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>If your idea is not profitable, it\u2019s going to be hard to constantly update your app as well as pay those licensing fees.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Remember, <a href=\"https:\/\/architsingh.com\/webioticnew\/app-development-costs-breakdown\/\">apps aren\u2019t cheap<\/a>.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:heading {\"level\":3} -->\r\n<h3>4.3 Is Your Idea Competitive?<\/h3>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>Releasing an app on either store means you\u2019ll be up against some fierce competition.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>The Google Play Store has over<a href=\"https:\/\/www.statista.com\/statistics\/289418\/number-of-available-apps-in-the-google-play-store-quarter\/\" target=\"_blank\" rel=\"noreferrer noopener\"> 2.8 million apps<\/a> while the Apple App Store has about<a href=\"https:\/\/www.lifewire.com\/how-many-apps-in-app-store-2000252\" target=\"_blank\" rel=\"noreferrer noopener\"> 1.8 million<\/a>.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Your idea needs to shine above the rest, offering consumers something new or a nice twist on an existing formula.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>This could be a solution to a common problem with other apps or a completely new service.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>No matter what your idea is, it needs to catch the consumer\u2019s eye.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Apple users don\u2019t download as many apps as Android.\u00a0<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>When entering the iOS market, you need to go the extra mile to<a href=\"https:\/\/architsingh.com\/webioticnew\/promoting-your-business-with-a-mobile-app\/\"> show that your app is worth downloading<\/a>.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph {\"style\":{\"color\":{\"background\":\"#d2eeff\"}}} -->\r\n<p class=\"has-background\" style=\"background-color: #d2eeff;\"><strong>PRO TIP:<\/strong><br \/>In order to appeal to Android users, you can\u2019t expect them to pay much for your service.\u00a0<br \/><br \/>They\u2019re already less likely to buy an app or spend money within your app, so making your app premium could be risky, especially if it\u2019s nothing new.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:image {\"id\":1972,\"sizeSlug\":\"large\"} -->\r\n<figure class=\"wp-block-image size-large\"><img class=\"wp-image-1972\" src=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Article_Building_An_App-For-iPhone_and_Android5-1024x640.jpg\" alt=\"Building An App for iPhone and Android\" \/><\/figure>\r\n<!-- \/wp:image --><!-- wp:heading -->\r\n<h2>Final Thoughts<\/h2>\r\n<!-- \/wp:heading --><!-- wp:paragraph -->\r\n<p>There\u2019s pros and cons for every decision you make in the app development process, and deciding whether you should build your app for both iPhone and Android is just another one of them.<\/p>\r\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\r\n<p>Building for both platforms can expand your audience reach and give you the best of both worlds from each group of users.<\/p>\r\n<!-- \/wp:paragraph -->","_et_gb_content_width":"","footnotes":""},"categories":[20,23],"tags":[],"class_list":["post-1964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-app-development","category-strategy-planning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Building An App for iPhone and Android - Should You Do it? - Webiotic<\/title>\n<meta name=\"description\" content=\"In this guide, I\u2019m going to cover why you may want to consider developing your mobile app for both iOS and Android.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Building An App for iPhone and Android - Should You Do it? - Webiotic\" \/>\n<meta property=\"og:description\" content=\"In this guide, I\u2019m going to cover why you may want to consider developing your mobile app for both iOS and Android.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/\" \/>\n<meta property=\"og:site_name\" content=\"Webiotic\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-05T12:00:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-07T15:49:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Header_Building_An_App-For-iPhone_and_Android-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t<meta property=\"og:image:height\" content=\"614\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Asaf\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Asaf\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Building An App for iPhone and Android - Should You Do it? - Webiotic","description":"In this guide, I\u2019m going to cover why you may want to consider developing your mobile app for both iOS and Android.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/","og_locale":"en_US","og_type":"article","og_title":"Building An App for iPhone and Android - Should You Do it? - Webiotic","og_description":"In this guide, I\u2019m going to cover why you may want to consider developing your mobile app for both iOS and Android.","og_url":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/","og_site_name":"Webiotic","article_published_time":"2022-09-05T12:00:13+00:00","article_modified_time":"2022-09-07T15:49:50+00:00","og_image":[{"width":1536,"height":614,"url":"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Header_Building_An_App-For-iPhone_and_Android-1.jpg","type":"image\/jpeg"}],"author":"Asaf","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Asaf","Est. reading time":"14 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/#article","isPartOf":{"@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/"},"author":{"name":"Asaf","@id":"https:\/\/architsingh.com\/webioticnew\/#\/schema\/person\/3d395fcb63c16d0ab59fcbe4678d2258"},"headline":"Building An App for iPhone and Android &#8211; Should You Do it?","datePublished":"2022-09-05T12:00:13+00:00","dateModified":"2022-09-07T15:49:50+00:00","mainEntityOfPage":{"@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/"},"wordCount":4533,"commentCount":0,"publisher":{"@id":"https:\/\/architsingh.com\/webioticnew\/#organization"},"image":{"@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/#primaryimage"},"thumbnailUrl":"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Header_Building_An_App-For-iPhone_and_Android-1.jpg","articleSection":["App Development","Strategy Planning"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/","url":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/","name":"Building An App for iPhone and Android - Should You Do it? - Webiotic","isPartOf":{"@id":"https:\/\/architsingh.com\/webioticnew\/#website"},"primaryImageOfPage":{"@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/#primaryimage"},"image":{"@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/#primaryimage"},"thumbnailUrl":"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Header_Building_An_App-For-iPhone_and_Android-1.jpg","datePublished":"2022-09-05T12:00:13+00:00","dateModified":"2022-09-07T15:49:50+00:00","description":"In this guide, I\u2019m going to cover why you may want to consider developing your mobile app for both iOS and Android.","breadcrumb":{"@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/#primaryimage","url":"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Header_Building_An_App-For-iPhone_and_Android-1.jpg","contentUrl":"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/Webiotic_Blog_Header_Building_An_App-For-iPhone_and_Android-1.jpg","width":1536,"height":614},{"@type":"BreadcrumbList","@id":"https:\/\/architsingh.com\/webioticnew\/building-an-app-for-iphone-and-android-should-you-do-it\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/architsingh.com\/webioticnew\/"},{"@type":"ListItem","position":2,"name":"Building An App for iPhone and Android &#8211; Should You Do it?"}]},{"@type":"WebSite","@id":"https:\/\/architsingh.com\/webioticnew\/#website","url":"https:\/\/architsingh.com\/webioticnew\/","name":"Webiotic","description":"360 Degree App Development &amp; Web Solutions Company","publisher":{"@id":"https:\/\/architsingh.com\/webioticnew\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/architsingh.com\/webioticnew\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/architsingh.com\/webioticnew\/#organization","name":"Webiotic","url":"https:\/\/architsingh.com\/webioticnew\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/architsingh.com\/webioticnew\/#\/schema\/logo\/image\/","url":"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/checkout-logo.png","contentUrl":"https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/checkout-logo.png","width":300,"height":68,"caption":"Webiotic"},"image":{"@id":"https:\/\/architsingh.com\/webioticnew\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/architsingh.com\/webioticnew\/#\/schema\/person\/3d395fcb63c16d0ab59fcbe4678d2258","name":"Asaf","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/architsingh.com\/webioticnew\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/29c4560ee8bf09c7aa433d2cb561a424eaa0bb1bfd82624c3ab2e1eee21d49f3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/29c4560ee8bf09c7aa433d2cb561a424eaa0bb1bfd82624c3ab2e1eee21d49f3?s=96&d=mm&r=g","caption":"Asaf"},"url":"https:\/\/architsingh.com\/webioticnew\/team\/oranaviv\/"}]}},"_links":{"self":[{"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/posts\/1964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/comments?post=1964"}],"version-history":[{"count":0,"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/posts\/1964\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/media\/2394"}],"wp:attachment":[{"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/media?parent=1964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/categories?post=1964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/architsingh.com\/webioticnew\/wp-json\/wp\/v2\/tags?post=1964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}