{"id":549,"date":"2020-12-19T08:17:55","date_gmt":"2020-12-19T08:17:55","guid":{"rendered":"https:\/\/architsingh.com\/webioticnew\/?page_id=549"},"modified":"2024-06-21T02:30:29","modified_gmt":"2024-06-21T02:30:29","slug":"nespresso","status":"publish","type":"page","link":"https:\/\/architsingh.com\/webioticnew\/case-studies\/nespresso\/","title":{"rendered":"Nespresso"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_image=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/banner-1-min.jpg” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/nespreso-banner-logo.png” title_text=”nespreso-banner-logo” show_bottom_space=”off” align=”center” _builder_version=”4.16″ _module_preset=”default” custom_padding=”14%||||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/coffeemug.png” title_text=”coffeemug” show_bottom_space=”off” align=”center” _builder_version=”4.16″ _module_preset=”default” transform_translate=”0px|22%” transform_translate_linked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”100%” max_width=”1920px” module_alignment=”center” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Our Approach” _builder_version=”4.16″ _module_preset=”default” text_font=”Journal||||||||” text_text_color=”#461e0f” text_font_size=”26px” header_2_font=”Nexa Regular||||||||” header_2_text_align=”center” header_2_font_size=”48px” header_2_line_height=”1.2em” text_orientation=”center” text_font_size_tablet=”22px” text_font_size_phone=”22px” text_font_size_last_edited=”on|phone” header_2_font_size_tablet=”36px” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Our Approach<\/h2>\n

Take Users on a Taste Journey[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#1d1d1d” text_font_size=”20px” text_line_height=”1.3em” text_orientation=”center” text_font_size_tablet=”” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]Nespresso promises to bring exceptional coffee to its customers, taking them on an extraordinary \u201ctaste journey.\u201d The company turned to Webiotic to communicate that journey via a mobile app. We were tasked with bringing the rich flavors and aromas of extraordinary coffee to life while conveying both fair trade and luxury.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/nespreso-banner-3.jpg” title_text=”nespreso-banner-3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”on|off|off” _builder_version=”4.21.0″ _module_preset=”default” background_color=”#d2b498″ background_image=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/Experience-bg-img.jpg” background_repeat=”repeat” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1920px” module_alignment=”center” scroll_scaling=”0|50|50|100|70|100|85%” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”User Experience” _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#ffffff” text_font_size=”48px” text_orientation=”center” text_font_size_tablet=”” text_font_size_phone=”28px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]User Experience[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.2″ _module_preset=”default” max_width=”1600px” custom_margin=”15px||||false|false” custom_padding=”0px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_code _builder_version=”4.19.3″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

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Visual Communication<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Text” _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#1d1d1d” text_font_size=”20px” text_line_height=”1.3em” text_orientation=”center” text_font_size_tablet=”” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]Translating a rich story into a mobile application that inspires users to try Nespresso\u2019s coffee was achieved through the use of a clean and modern visual language that reflected the brand\u2019s sophistication.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_image=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/coffeeexp-bg.png” background_position=”top_center” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”75%” module_alignment=”center” custom_margin=”-240px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”montserrat-regular||||||||” text_text_color=”#FFFFFF” text_font_size=”20px” text_line_height=”1.3em” header_2_font=”montserrat-regular|700|||||||” header_2_text_align=”center” header_2_text_color=”#FFFFFF” header_2_font_size=”48px” header_4_font=”montserrat-regular|700||on|||||” header_4_text_align=”center” header_4_text_color=”#a18b78″ background_image=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/coffee-exp-text-bg.png” text_orientation=”center” custom_padding=”220px|120px|240px|120px|false|true” custom_padding_tablet=”220px|120px|240px|120px|false|true” custom_padding_phone=”40%|5%|42%|5%|false|true” custom_padding_last_edited=”on|phone” text_font_size_tablet=”” text_font_size_phone=”17px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

A DIFFERENT ROUTE<\/h4>\n

Mirroring The Brand<\/h2>\n

The final app is a mirror of the brand, full of delightful details that enrich the overall experience. We successfully translated the richness of this coffee\u2019s story in a compelling, visual way, giving coffee aficionados a small taste of the Nespresso product.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1920px” module_alignment=”center” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Vivid Details” _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#504c43″ text_font_size=”18px” header_2_font=”Montserrat|700|||||||” header_2_text_align=”center” header_2_text_color=”#ffffff” header_2_font_size=”100px” header_2_line_height=”1.3em” text_orientation=”center” text_font_size_tablet=”18px” text_font_size_phone=”16px” text_font_size_last_edited=”on|desktop” header_2_font_size_tablet=”72px” header_2_font_size_phone=”36px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]LOSE YOURSELF IN A TOTAL NEW EXPERIENCE<\/p>\n

Vivid Details<\/h2>\n

[\/et_pb_text][et_pb_image src=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/coffee-exp-img.png” title_text=”coffee-exp-img” align=”center” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#504c43″ text_font_size=”20px” text_line_height=”1.3em” text_orientation=”center” text_font_size_tablet=”” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]Gorgeous graphics, a consistent and robust color scheme, and vivid details further told the story..[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_image=”https:\/\/architsingh.com\/webioticnew\/wp-content\/uploads\/2020\/12\/app-design_bg-scaled.jpg” parallax=”on” height=”100vh” overflow-x=”hidden” overflow-y=”hidden” custom_margin=”0px||0px||false|false” custom_padding=”40px||0px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1920px” module_alignment=”center” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”App Design & Features” _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#461e0f” text_font_size=”18px” header_2_font=”Nexa Regular||||||||” header_2_text_align=”center” header_2_font_size=”48px” header_2_line_height=”1.2em” text_orientation=”center” text_font_size_tablet=”18px” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” header_2_font_size_tablet=”36px” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

App Design & Features<\/h2>\n

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